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Strategy Masterclass

Want to build genuine Data & AI strategy capability within your organization? The Strategy Masterclass is a comprehensive two-day programme where you don’t just learn about strategy, you create one. You’ll leave with a version 0.1 strategy for your organization, proven frameworks you can apply immediately, and a network of peers facing similar challenges.

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Strategy Masterclass

Training

Flexible

Master the art of designing executable Data & AI strategies.

The Strategy Masterclass is an immersive two-day program that transforms how you think about and approach Data & AI strategy. Through a combination of theoretical frameworks, real-world case studies, hands-on exercises, and peer learning, you’ll develop the strategic thinking and practical skills needed to design, evaluate, and execute Data & AI initiatives that deliver business value.

This isn’t passive training. You’ll actively apply concepts by creating a version 0.1 of a Data & AI strategy for your own organization, getting feedback, refining your approach, and building confidence to lead strategic initiatives independently. Whether you’re starting from scratch or refining your current approach, you’ll leave with both knowledge and a tangible strategic artifact you can immediately build upon.

Learning Objectives

By the end of the Masterclass, participants will be able to:

  • Design value-driven Data & AI strategies anchored in business outcomes, not technology trends
  • Apply our Data & AI Strategy Framework to identify opportunities across value streams
  • Assess organizational maturity across people, process, technology, and culture dimensions
  • Prioritize initiatives using business value, feasibility, and strategic fit criteria
  • Navigate common pitfalls in Data & AI transformations through lessons from real cases
  • Communicate strategy effectively to diverse stakeholders across the organization

Training Programme

This two-day training blends strategic frameworks with practical application. The programme below shows a typical structure. We customize content and exercises to match your organization’s context, challenges, and objectives.

Day 1: Foundations & Framework

Morning: Strategic Thinking

  • Why most Data & AI strategies fail and how to avoid it
  • The Sievax Data & AI Strategy Framework walkthrough
  • Connecting business strategy to Data & AI opportunities
  • Value streams and business processes as the foundation

Afternoon: Use Cases & Maturity

  • From business challenges to Data & AI use cases
  • Prioritization frameworks: value vs. feasibility
  • Data & AI maturity assessment
  • People, Process & Organization, Technology, where to start?

Day 2: Execution & Culture

Morning: Culture, People & Organization

  • Building a data-informed culture
  • Ethics, compliance and literacy
  • Designing the right team topology: roles, skills, and leadership
  • Organizational design for Data & AI success
  • Governance models that enable rather than block

Afternoon: Technology, Communication & Change

  • Technology choices: cloud, platforms, build vs. buy
  • Moonshot thinking: balancing ambition with pragmatism
  • Communication strategies for transformation
  • Change management essentials
  • Measuring success: KPIs that matter

Practical Information

Duration: 2 days

Format: In-company (for your team) or open enrollment (small group, max 7 participants)

Delivery: Interactive sessions combining presentation, discussion, and hands-on work

Participants: Current and aspiring Data & AI leaders, business analysts, project managers, product owners, senior managers, data engineers, data analysts.

Prerequisites: Basic understanding of your organization’s business model and processes

Materials included: Framework toolkit, templates and case studies

Languages: English, Dutch

Frequently asked questions

What’s the difference between the Sprint and the Masterclass?

The Sprint is a facilitated workshop where we help your team build your organization’s strategy together: fast alignment and immediate outputs. The Masterclass is training where individuals learn the frameworks and methods to create strategies themselves: building long-term capability. Sprint = get it done now. Masterclass = learn to do it yourself.

Do I need prior Data & AI experience to attend?

We adapt the training to match your audience’s expertise level. Sessions can be designed for complete beginners with no Data & AI background, or tailored for teams with existing Data & AI knowledge who want to deepen their strategic thinking. During our preparation discussion, we’ll assess your group’s experience and customize the content accordingly—ensuring everyone gets maximum value regardless of starting point.

What should I bring to the training?

Bring knowledge of your organization, its business model, challenges, and ambitions. Also bring any existing strategy documents, if available. We’ll provide all frameworks, templates, and materials. A laptop is helpful for exercises but not mandatory.

Is the strategy v0.1 we create during training actually usable?

Absolutely. It won’t be perfect (that’s why it’s v0.1), but it will be a solid working draft with real substance. Many participants refine and present their draft to leadership within weeks of completing the training. You’re not starting from scratch; you’re starting from structured thinking.

Can I attend as an individual or does my whole team need to come?

Both options work. Open enrollment is perfect for individuals or small groups (2-3 people) who want to learn alongside peers from other organizations. In-company format is ideal when you want your entire team learning together with shared context and language.

How interactive is the training?

Very. Expect roughly 50% frameworks and concepts, 50% exercises, discussions, and application. You’ll be actively working, not passively listening. Group sizes are kept small to ensure meaningful interaction and individual attention.

What happens if I can’t complete the strategy v0.1 during the two days?

The two days provide the foundation and structure. Some participants finish a solid draft, others identify gaps they need to research afterward. Either way, you’ll leave with a clear framework, substantial progress, and knowing exactly what to do next.

Is there post-training support available?

Yes, we can arrange post-training support based on your needs. Open enrollment sessions often include a 1-2 hour follow-up session to address questions and review progress on your strategy development.

For in-company trainings, we can schedule comeback sessions to dive deeper into specific topics, provide feedback on your evolving strategy, or address challenges that emerged during implementation.

When are the next open enrollment sessions?

Contact us for the current schedule. We typically run open sessions quarterly, with in-company programmes scheduled on demand based on your availability.

What’s the investment for in-company delivery?

Pricing for in-company Masterclass depends on participant numbers and specific customization needs. Contact us to discuss your requirements and receive a tailored proposal.

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